The American Diabetes Association (ADA) is the nation’s leading voluntary health organization fighting to bend the curve on the diabetes epidemic and help people living with diabetes thrive. The leadership and board of directors of the ADA has just named Gabrielle DeTora of DeTora Consulting as its Interim Chief Marketing & Digital Officer (CDMO). TheRead More
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Baylor Scott & White Heart Hospital Hires DeTora Consulting for USNWR “Best Hospitals” Rankings Improvement
Baylor Scott & White Health (BSW), the largest not-for-profit healthcare system in Texas and one of the largest in the United States, hired Gabrielle DeTora and DeTora Consulting to conduct an analysis of the Baylor Scott & White Heart Hospital in Plano ranking in the U.S. News & World Report 2021-22 Best Hospitals list. BSWRead More
Pyramid Healthcare Hires DeTora Consulting for Strategic Planning Expansion Initiative
Pyramid Healthcare, a premier provider of behavioral health and substance use disorder treatment services, has hired Gabrielle DeTora and the DeTora Consulting to lead its strategic planning expansion initiative. Pyramid operates over 90 treatment facilities and schools throughout Connecticut, Pennsylvania, New Jersey, North Carolina, Maryland, Georgia and Virginia. It offers a full continuum of in-personRead More
DeTora Consulting rebranding of Southeastern Health Care at Home led to its AccentCare Purchase
AccentCare announced it has purchased Southeastern Health Care at Home, a DeTora Consulting client, from private equity firm Geneva Glen Capital. Southeastern Health Care at Home is the largest privately-owned home health services provider in Pennsylvania. In addition to home health care, the company delivers hospice and mobile primary care services, plus palliative and woundRead More
Yale New Haven Hospital hires DeTora Consulting to spearhead USNWR “Best Hospitals” Rankings Improvement Plan for Neurology & Neurosurgery
Yale New Haven Hospital (YNHH), a non-profit, 1,541-bed tertiary medical center in New Haven, Conn., receives national and international referrals for every specialty of care. The YNHH Department of Neurosurgery has hired Gabrielle DeTora at DeTora Consulting to help improve its status in the U.S. News & World Report “Best Hospitals” Rankings. YNHH Neurosurgery previouslyRead More
Gaylord Specialty Hospital Hires DeTora Consulting for USNWR “Best Hospitals” Rankings
Gaylord Specialty Hospital has hired Gabrielle DeTora at DeTora Consulting to develop a plan to be ranked in U.S. News & World Report “Best Hospitals” Rankings. Gaylord Specialty Hospital is a 137-bed, nonprofit, inpatient care setting for patients who need intensive medical rehabilitation following an acute illness, traumatic accident, or other serious health event. HeadquarteredRead More
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Start 2020 off strong for health system success through evidence-based strategic marketing. Join us on January 23, 2020 in New York City for an exclusive coaching session for healthcare marketing executives to help achieve real results out of your marketing efforts building short- and long-term profitability, brand durability, and competitive advantage.Read More
Baldwin Publishing Hires DeTora Consulting to Strategize and Position a Partnership with UPMC and Weis Markets
Baldwin Publishing licenses compelling health and wellness content that meets the content marketing needs of the healthcare industry. Toni Donina of Baldwin Publishing hired Gabrielle DeTora of DeTora Consulting to conduct a cross-tabulation analysis of overlapping populations, disease states, geographies and business goals and to position a collaborative partnership between UPMC and Weis Markets. TheRead More
Southeastern Home Health Care Hires DeTora Consulting for Organization Rebranding, Website, and Digital Launch
Southeastern Health Care at Home (formerly Southeastern Home Health Services) contracted with Gabrielle DeTora and DeTora Consulting to develop a 3-year Strategic Marketing Plan to support business goals and ongoing marketing exploration. Southeastern Home Health Services (SHHS) is the largest privately-owned home health services provider in Pennsylvania. In addition to home health care, the companyRead More
UF Health Shands Hires DeTora Consulting for USNWR “Best Hospitals” Rankings
UF Health Shands Hospital has hired Gabrielle DeTora of DeTora Consulting to conduct a thorough analysis of its performance in the U.S. News & World Report’s “Best Hospitals” list. Gabrielle DeTora will also develop a comprehensive plan for improving the ranking of targeted specialties. UF Health Shands Hospital is a teaching hospital of the UniversityRead More