By 2019, Southeastern Home Health Services (SHHS) had grown from a single location in suburban Philadelphia to 12 locations across Pennsylvania and Virginia with services encompassing traditional home healthcare, hospice, heart failure disease management, palliative care, wound care, lymphedema, geriatric care, gero-psychiatric, oncology, mobile primary care, and telehealth programs.
SHHS contracted with DeTora Consulting to develop a three-year Strategic Marketing Plan and a complete rebranding, including revising the name and logo, as well as a complete overhaul of the digital brand.
Click here to read the full case study. SE Digital Branding Plan