Principal, Healthcare Marketing Strategist
Gabrielle is a healthcare marketing strategist with nearly two decades of executive experience and a proven track record of driving ROI. Gabrielle has worked with the CEOs and leadership teams of nearly 50 health systems, representing over 100 hospitals nationwide. She has served as the strategic leader for health systems, brand marketing agencies, and consultancies.
Earlier in her career, Gabrielle served as the Vice President of Health Strategy for a major advertising agency. There, she oversaw all strategic business planning, branding, marketing, and execution for more than a dozen large healthcare systems, healthcare organizations, and insurance companies.
Her past experience also includes top executive strategic planning and marketing roles at St. Joseph’s Healthcare System, Hunterdon Healthcare System, the Cure for Lymphoma Foundation, and the Leukemia & Lymphoma Society. This deep experience gives her a keen understanding of the healthcare industry, which she uses to deliver highly effective strategic marketing plans for her clients.
Beyond the work Gabrielle conducts for her clients, she is also called upon regularly to speak at national healthcare conferences, including the Forum for Healthcare Strategists Summits, National Healthcare Roundtable, SHSMD, and the Healthcare Center of Excellence Summits. In addition, Gabrielle regularly contributes articles to and is a quoted expert for publications such as HealthLeaders, Healthcare Advertising Review, Healthcare Marketing Report, Healthcare Marketing Advisor, Spectrum, Alert, and MHS.
Gabrielle has an MBA from Kennedy-Western University and a BBA from the Zicklin School of Business (CUNY).